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Some of this is very clear cut:

- You must pay to be included in a Magic Quadrant
- You cannot pay to "win" one (top right)

Def. less clear to what degree market consulting helps you better speak "analyst", and thus better map to their criteria*.

* Or, more effectively lie🙃 https://twitter.com/ErrataRob/status/1450574594927116289

10/20/2021, 11:51:17 AM

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